Introducing Futplan
A presentation of the agency, its methodology and its four pillars: representation, sports planning, commercial planning and career development. Use the arrows inside the presentation to explore.
Open presentation ↗Web design / Creative direction
Futplan Sports
Complete website design for a sports management and marketing agency, alongside creative direction for athlete–brand collaborations.
The brief
Bring the agency’s services, athletes and projects together in a clear digital presence that expresses its ambition in sport and marketing.
The approach
I designed the entire Futplan website. In parallel, my creative direction helped shape ideas and organise collaborations between represented players and brands. These are connected responsibilities: designing the platform and developing the concepts and coordination behind collaborations.
The website in motion
One identity. Across every touchpoint.
I designed the Futplan logo and its animated expression, extending the brand into institutional presentations for athletes, brands and commercial partners.
Connecting sport, people and brands
Institutional and commercial presentation covering the agency’s culture, vision, values and approach to sponsorship and collaborations.
Website design: Matias Valenzi. Creative direction: ideas and organisation for athlete–brand collaborations. Campaign delivery involves the athletes, brands and wider project teams.